Marketing · Mini case studyLead generation
From idea to a live lead magnet in the same week, without a developer.
“Before we worked together, launching a lead magnet meant engaging a designer or developer and working to their timeline. Today I take an idea to a live, fully functional asset on my own. Matcha guided me through designing it in Claude Design, then using Claude Code to build the form, deploy it, and connect the domain, and I understood every step rather than simply watching it happen.
It has changed how I approach building pipeline. I can launch a lead magnet or landing page the same week the idea comes up, instead of waiting in a development queue. AI is now a core part of how I’ll handle this work going forward.”
Kevin Mallory, CEPA · Founder, ELLA
- Challenge
- Every new lead magnet or landing page depended on a designer or developer, so pipeline experiments waited in someone else’s queue.
- Approach
- Hands-on sessions: design the asset in Claude Design, then use Claude Code to wire the form, deploy it, and connect the domain, with each step explained.
- Outcome
- Kevin now ships lead-generation assets himself, and AI has become a standing part of how he builds pipeline.
Same weekfrom idea to a live, working asset
0developer hand-offs to launch
End to enddesign, form, deploy and domain, self-served